The rise of big data and the IoT
With the growing threat of security breaches and insidious entities gaining access to organizational data, there’s been much written about how to protect that data and mitigate risks. But for all the dangers new technology brings, its positive benefits far outweigh any negatives.
Consider how the rise of big data and the Internet of Things are revolutionizing day-to-day operations for companies across all industries. Business leaders are becoming more connected to their customers through acquired data, they are monitoring their competition with analytical reporting through their business intelligence (BI) solutions, and they are parsing big datasets in-house to predict future trends – a major step forward for critical and strategic decision-making.
Today, businesses are privy to more data insights than ever before – the trick is how they are able to harness that data. When the right software is employed, data scientists and chief data officers can leverage new learnings and use those insights to tailor their offerings and services to a wider customer base.